Build one Black Friday offer worth buying. Price it without eating your profit, pick the right deal type, run the 30-day campaign, and architect the offer before you build anything.
Step One: Price It
Most Black Friday offers lose money because the discount was picked emotionally. This calculator finds your deepest safe discount, then recommends the smartest one for your business type. Enter your numbers and it updates live.
Your Numbers
Step Two: Pick Your Deal
Choose one. Not three. Your selection carries down into your Offer Architect below.
Step Three: Run the Campaign
The sale week runs Wednesday to Tuesday. Mid-day AEST on Friday is Zero Hour. Every email below is timed off that moment. Tick each one as you write and schedule it. Your progress saves to this browser.
Wednesday
Zero Day
Thursday
Thanksgiving
Friday
Black Friday starts. Mid-day AEST is Zero Hour
Saturday
Black Friday ends. Countdown Timer 1 ends mid-day
Sunday
Ongoing
Monday
Cyber Monday starts
Tuesday
Cyber Monday ends. Countdown Timer 2 ends mid-day
Step Four: Architect the Offer
Architect one Black Friday offer worth buying. Decide the result, the mechanism, the price logic and the real deadline before you build anything.
In Your WMHQ Personal Portal
Map this promotion inside Revenue Events, add the campaign inside Launches, and track the results in your weekly Money Dashboard. For deeper planning, watch How to Build a Launch Campaign Dashboard under CEO Cash in the Vault. Open your Personal Portal
Step Five: Working + Audit
Before you launch, make sure the offer lands on the right buyer with a clear promise. Do the working below, then submit your PDF to Ask JP for direct feedback.
In one plain sentence: who this Black Friday offer is for, the problem it solves, and what changes. Then your USP: why this offer, over every other Black Friday deal in their inbox. Pull from your Offer Architect above.
Name exactly who you are selling to: existing buyers, warm audience or cold. Write their current situation, the pain this offer removes, and the outcome they actively want. If the buyer is fuzzy, the discount will not save it.
Use the Save My Black Friday Plan as PDF button at the bottom of this page. That single PDF holds your pricing, deal type, campaign and full offer, ready to submit.
Your Ask JP Audit
Attach your PDF and post this in Ask JP inside the community.
This work is the sole property of Jessica Pinili. You do not have permission to share, sublicense, distribute, duplicate, sell, licence, or create derivative works in any capacity. All rights on intellectual property of this digital product are proprietary and reserved for exclusive use by Jessica Pinili alone.